Listen: How Communications and Marketing Improve Your Bottom Line
When communications is viewed as a service department, your bottom line suffers. In this “Your Weekly Dose of Nonprofit” podcast, Good Dog Strategies Managing Director Jereme Bivins shares why incorporating comms and marketing into the overall fabric of your NPO boosts your fundraising. Listen to this podcast episode to learn:
the elements of a digital ad campaign strategy;
different types of videos you should produce and share;
how brand presence strengthens relationships;
misconceptions people have about foundations; and
why the NPO sector needs to stop worshipping the for-profit sector.
